Project Info
Rowan Electric is a local business that specializes in B2B electrical contracting and consulting. They had an older website that needed updating for modern usability, aesthetics and they also wanted some new features. We were able to implement vast improvements in every aspect of their online presence:
- New, current design aesthetics with stronger branding
- Fully responsive design for mobile friendly operation
- A more focused and thorough effort for search engine optimization (SEO)
- Social media integration
- New forms to increase customer interaction
- Client: Rowan Electric
- Location: Carlsbad, CA
- Website URL: www.rowanelectric.com
As with many redesigns, the customer wanted full editorial capabilities without having to do programming. WordPress is an elegant solution for this, so that’s what we used in the redesign. We consulted with them on increasing both the amount and the quality of the page copy throughout the site, and better use of imagery.
