Search Engine Optimization (SEO)

No website is complete without observing best practices in SEO – what we consider “the basics”.

This is simply what Google defines in their webmaster guidelines. We cover these bases for customers because that is part of what we do.

SEO work can go way beyond the basics, but you don’t have to pay big money to rank well.

Targeting the results you need

It all begins with understanding your market and who your competition is – in the search results. There is no point whatsoever in ranking well for keywords or phrases that have low search volume.

Copywrighting

Through search volume analysis and observations, we identify the most important phrases and words that will lead to high quality traffic. We use this data to help customers weave these important words or phrases into the page content.

Keyword research

Once we understand the competition, it becomes easy to identify the target phrases that will lead to the clicks you need, from the individuals you want to connect with.

Sitemaps, etc

At this stage of the game, the ball is in our court. We assemble the sitemaps and data for submission to google for proper indexing. This is a crucial step, as it effects the efficiency and speed at which your site can be indexed.

From that point on, we monitor and report on performance periodically, tracking what’s working and where improvements can be made.

SEO Services - Tailored To Your Needs and Budget

These are the basics, and it gets more complicated from here, but great search rankings don’t always need the extra effort. Contact us today to find out what we can do for your SEO!

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